The integrated media campaign is not something just any marketing company can offer. An integrated media campaign relies on the combined use of various marketing platform to deliver a message. Although the strategy used varies from platform to platform, their core message remains the same.

Considering an integrated marketing campaign? Talk to the social media experts, an online marketing agency that can get you going on the path towards online visibility across local, social, search and mobile.

  • Uniformity

Everything used in the integrated media campaign should be essentially uniform when it comes to important factors such as the target market, core messages, and of course their products and services are designed to promote.

  • Seamlessness

Although some platforms may be used in a single campaign, they should all be able to work together and even complementary. Not one platform should stand for better or worse. All of them have to work like pieces of a puzzle – when combined- able to create the perfect message to convey to your target market.

  • Platform

Its platform will be effective will depend on the profile of your target, the type of product or service you are promoting, trends in Internet marketing, and of course your budget and time constraints you may be working with.

In any case, here is a short list of platforms you can choose from for your campaign:

  • Public relations
  • Direct marketing activity
  • private sales
  • direct mail marketing
  • email Marketing
  • Search engine marketing
  • Social media marketing
  • Public relations
  • Press release writing and distribution
  • Print media